“Matt Roda and his marketing team have captured exactly what we were hoping for and more! Together we have developed such a wonderful website! They have over exceeded our expectations and we are looking forward to continually working with them going into the future.”

Nate Yunginger | BumpersEtc.com

A Lancaster PA Website Design Company That Serves Clients Nationwide

Your business will benefit from an expertly crafted responsive website optimized to convert more visitors into customers.

Many businesses have websites that look great, but websites that truly succeed are the ones that have been designed and developed with ideal customers and conversions in mind.

At RODA marketing, we understand that a great design can go a long way in making a powerful first impression, but we also understand that smart, customer-focused content needs to intertwine with great design if your site is expected to deliver real results.

Furthermore, we know that your ideal customers usually visit your website or blog because they expect you to have answers to their questions.

Your Website Needs to Make Things Easy for Your Customer

The responsive websites we build are centered on capturing leads and building relationships. Your goal is to have a website that is hassle-free for your ideal customers to navigate, so they understand what you have to offer and why they should choose you. If something doesn’t serve that purpose, it’s merely getting in the way. From easy-to-use navigation, to simple text, to intuitive design, everything we do for your website is geared towards getting people to contact you.

To keep things focused, we organize website pages into three types:

  • SELL – Certain pages share information about your business, like services and products, team details, etc. It is OK for these pages to be self-promotional in nature, so you want to put your company in the best light possible. Use these types of pages to demonstrate and share your expertise and knowledge and to present your message.
  • ATTRACT – Certain pages are intended to be helpful to your ideal clients, like blogs, resources, educational tips, industry news, etc. These types of pages and content are among the most important.
  • CAPTURE – This is where the magic happens because this is where an ideal client identifies himself or herself from a form submission, or a phone call, which lets you know they are interested in doing business with you and ready to take the next steps.

Website users are searching for answers that are easy to find, which makes user experience (UX) and your style of communication critical.

In addition to these elements, we work with you on the development of thank you pages, custom forms, content marketing distribution ideas, and more. Our promise is to deliver a website that converts visitors into customers.

Contact us today, or give us a call at 888.653.0331 to discuss your project.

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